Hybrids have been sprouting like mushrooms at the different auto shows for the past year. A lot of companies have decided to go this route due to the high cost of fuel and the possibility of it disappearing in a couple of decades. Aside from the above-mentioned factors, most hybrid vehicles come with electrically charged batteries that are more environment friendly than its gasoline counterpart. So, since hybrids tend to have more benefits than gasoline powered vehicles, you have to wonder what’s going inside the heads of Acura’s higher-ups when they said they had no plans of producing any hybrids.

According to Acura’s vice president of sales Dick Colliver during the Chicaco Auto Show, their company doesn’t have any plans for hybrid models for its current and future products. Colliver said that hybrid powertrains are not suitable for larger vehicles and hybridization works better for smaller cars. He also added that they have no plans in selling compact vehicles.

One of the known brands in the luxury car market, Acura seems to be the only one sharing this sentiment. Its other competitors, Lexus, BMW and Mercedes have already come up with their own hybrids for commercial use. To counter this and satiate the appetites of their customers concerned with the environment and fuel cost, they will instead offer a new 2.2-liter four cylinder diesel which will focus more on solving the above-mentioned concerns.

What makes their stand a bit ridiculous is that most US consumers are now more open to using hybrids than before according to recent polls. This could easily affect their business in the long run especially once the market clamors for more of this type of car in the future. Let’s hope that those on-high in Acura know what they’re actually doing. It would be a slap in the face for Acura if their competitors end up making more money than them by going hybrid.